Our Story
Our Passion
Our Team
Our Store
Our Structure
Our Support
Our Franchisee

The idea of Pacific Coffee was inspired by the coffee culture of Seattle, where coffeehouses were community hubs, serving great Italian espresso based coffee in generous western culture sizes, with informality and a friendly attitude. Top quality coffee beans were sourced from around the world and roasted to a unique specification with rich aroma, which became the trademark of Pacific Coffee.

Coffee is our passion. Since our inception in 1992 in Hong Kong, we have made it our mission to serve the perfect cup anywhere, anytime. Today our success in Asia has created an international clientele and a loyal following of coffee connoisseurs. While we are committed to developing our own brand in Hong Kong and the Chinese Mainland, we now offer entrepreneurs from the rest of the world the opportunities to operate our brand on the global platform.

Any discussion of Pacific Coffee would be incomplete without talking about the most important element – our people. Backed by our parent company and a team of seasoned professionals, Pacific Coffee has built up a strong management and operational system that enables us to offer support in all areas to our franchise partners in developing the Pacific Coffee Brand in different regions of the world.

Customers will find our staff – like our coffee – to be of the finest quality and character, carefully nurtured to guarantee a first-class experience for our customers.  Pacific Coffee takes great care to train our staff to the highest standards.  Our bottom-to-top training program has proven to be success in achieving service excellence and customer satisfaction. For details, please check out “Our Support” section.

At Pacific Coffee, we have a passion for coffee and we are committed to bringing our customers the best service, convenience and ambiance as well. To make your stay a pleasant and comfortable one, we offer a comfortable and soothing selection of music, warm lighting, big couches and sofas, as well as a wide selection of newspapers and lifestyle magazines.

Whether for business or leisure, our in-store internet facilities provide our customers convenient online access. We strive to maintain the very best and most up-to-date technology available by continually upgrading the internet connectivity. We currently provide a complimentary broadband service through computer terminals in our stores. In addition, all locations are equipped with WIFI coverage. Customers from all over the world will enjoy our world-class ambiance.

Pacific Coffee takes a creative approach to the structure of each franchise project and opened to any possible cooperation which can bring in value for both the Franchisor and Franchisee. We believe that the value of the brand will have an exceptional growth along with our rapid development in the global market. Best practice sharing and innovation are keys to our franchise success and we are committed to provide the most comprehensive knowledge management within the Franchise family.

Riding on the advantages of being an international Asian brand, Pacific Coffee understands the importance of respecting local tradition and culture for the sustainable growth in the local market. We strive to achieve the local best practice to match the market needs without compromising our superior quality and unique brand image.

If you are interested to know more about how to be part our team, kindly refer to our FAQ or send us an enquiry at “Our Franchisee”.